Issue 1: Getting Started

Making the first move to start something new can be harder than the thing itself. I’ve wanted to write a blog from day one of Conker, so in January 2015 I made it my resolution… well that year passed quickly!

So here goes: Conker Blog Issue 1: ‘Getting Started’

When something new and important is in front of you and you want to do it right, you procrastinate, plan, and outright avoid doing it. But if I’ve learnt anything from the agonising jump from the day job to launching Dorset’s first gin distillery, it’s that you’ve just got to take the leap and learn later.

My first move as a desk-bound quantity surveyor to get the proverbial Conker rolling was to pick up the phone and make that first call. Before the Conker light bulb had landed I’d read somewhere that no matter how daunting it might be and how much of a plonker you’ll feel (and sound), making that call will set an exciting chain of events in motion. They weren’t wrong. That one call led to three others and soon I had a to-do list that I was itching to tick off.

It seems apt to talk about this now, a time when we all start to reflect and draft up our new rules for the year ahead – but why do we only do this in January?! Why are we so happy to ignore those niggles of discontent for the other 11 months of the year? And if it’s only January that we do this, why do we so often not follow through or persist with our new wills and wants?

If you think about it, the only thing stopping you from starting something new is fear. Fear that your first blog post will be a flop. Fear that you’ll be laughed off the other end of the phone. We place such an incredible amount of importance on other people’s perception of ourselves that we all too often take the safe road. I did this for years: pouring everything into getting qualified and climbing the career ladder in the way I thought I should.

So much is placed on success that we forget that the road to the greatest success is the road less travelled; the road that’s full of unknowns and riddled with the potential for failure.

You can max yourself out on wise proverbs telling you that ‘a journey of a thousand miles starts with a single step’ and that ‘it always seems impossible until it’s done.’ But for me, the simplest mantra you can tell yourself is that it’s OK to fail, because it’s the getting back up that matters.

This realisation is incredibly liberating and will empower you to follow your deepest buried ambitions. After all, the surest way to avoid failure is to do nothing at all…

That’s the Spirit®

11 thoughts on “Issue 1: Getting Started”

  1. Reading this worst makes me think back to when my mum constantly asked if I had done what she asked, yet as a child the constant reply would be..’I’ll do it in a minute..’ Eventually I would learn that this minute never came and later in life this is where a knock on effect with the ever growing To-Do lists take place. I admire your Gin and love telling new customers your story of how Conker has grown in such a short space of time. I admire your blog here as it pushes a sense of ‘if you can do it, I can do it’ motivation. Maybe one day soon I’ll take this advice and make the phone call too. I look forward to your next blog. Zach

  2. We had our first bottle of Conker Gin this Christmas….it was gorgeous, we served it to our neighbours at our Christmas party, they all loved it…even those who said “I am not really a gin lover” and suddenly they were on drink number three!!!!

  3. Your Gin is remarkable. So smooth and delicious. I’m spreading the joy to all my friends. Looking forward to Blog#2 too…xxx

  4. Great post, and so true. It’s good to have dreams because they inspire you to take action. And definitely not just the thing for January but a thing for always. Set yourself challenges and strive to achieve them. By the time you get there they might be different, but the important thing is making a start. I’ve set myself 40 challenges to complete before I’m 40 for that reason. I’ve given myself a target, a ‘bucket list’ is great but it’s too easy to say ‘I’ll do it tomorrow’.

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